Prudence Foundation has launched a three-year partnership with JA Africa to educate and inspire Africa’s youth on financial literacy through the Cha-Ching Curriculum. Building on the volunteering efforts of Prudential employees, JA Africa will adopt a teacher-led approach in six countries; Ghana, Ivory Coast, Kenya, Nigeria, Uganda, and Zambia.
Over the three-year period, we plan to reach over 57,000 students in 680 schools, through training 1,360 teachers. JA’s country offices will work with the local Education Services and Ministries, as well as local Prudential businesses, to promote the Cha-Ching programme. As COVID-19 has created a surge in the number of financially vulnerable people, there is an even greater urgency to develop sound financial literacy and habits among African youth to help build long-term financial resilience.