Prudential Indonesia has always believed in doing good by fully committed in contributing back to the community.
Since 2012, Prudential Indonesia launched our "A Million Hearts for A Million Dreams" programme aiming to touch one million Indonesia people through our programmes across the three pillars: Education, Children and Disaster Preparedness and Recovery.
One of our key initiatives is on Financial Literacy for Women. Since 2009, this programme is in collaboration with three government ministries; Women Empowerment and Children Protection, Tourism and Creative Economy and Trade, with the aim to continuously improve the understanding of the simple financial management amongst women in Indonesia. Female employees of Prudential Indonesia are involved on the front line as volunteer trainers, helping the programme successfully reached more than 19,000 fellow Indonesian women over the years.
In 2016, Prudential Indonesia launched “Cha-Ching Goes to School”, a Financial Literacy Programme for elementary school students. The programme was implemented in 10 elementary school during October and November in Jakarta in which employees volunteered to teach the kids on Cha-Ching Money Smart concepts of Earn, Save, Spend and Donate. On 27 October 2016, Prudential Indonesia donated an Apheresis machine, a dialysis machine used in cancer medication, to Cipto Mangunkusumo Hopital Jakarta. This machine is the 4th machine donated by the company in 4 years after the first three were donated to Dharmais hospital (Jakarta), Dr. Soetomo Hospital (Surabaya) and Sanglah Hospital in Denpasar, Bali.
Prudential Indonesia also participated in Regional Volunteers Programmes organized by Prudence Foundation which saw staff members volunteered in the post Tyhoon Haiyan rebuilding efforts in Bantayan Island, the Philippines, as well as the recent school-building programme in Quang Binh Province, Vietnam.