Prudence Foundation is the community investment arm of Prudential in Asia. Our mission is to protect and make lasting contributions to Asian communities through sustainable initiatives focused on three pillars.
Established in 2011, Prudence Foundation brings Prudential's regional community investment in Asia to a new level of strategic alignment and focus to maximise positive impact. Our mission is to protect and make a lasting contribution to Asian societies through sustainable initiatives focused on three pillars: Children, Education and Disaster Preparedness & Recovery. Under each pillar, the Foundation has regional flagship programmes together with market specific programmes. We firmly believe in a partnership approach, working closely with both local and international NGOs, and with government.
The Foundation embodies the long-term and heartfelt commitment of Prudential's people in Asia to provide innovative, focused, and practical support to their local communities.
Prudence Foundation is governed by a statutory Board of Directors, under which is a Board of Trustees comprised of senior business leaders of the company.
The Board of Trustees is the main decision-making forum for the Foundation. A team of dedicated staff perform the day-to-day management of the programmes in collaboration with our local markets where the programmes may operate.