First-ever Prudential Healthy Life Expo in Hong Kong



Reinforcing the importance of wellness and healthy living.

Hong Kong, February 2017 – Prudential hosted the Prudential Heathy Life Expo 2017 in Hong Kong over the weekend on 4 and 5 February, kick-starting the Year of the Rooster. Held at Victoria Park in Causeway Bay, the first-ever two-day event was part of the Standard Chartered Hong Kong Marathon Carnival, held a week prior to the annual mega marathon on 12 February.

The expo, which was free of charge, received positive response from marathon participants as well as their families and friends, who took part in the fun activities offered at the three zones – Health & Wellness, Cycling and Kids’.

At the Health & Wellness Zone, visitors enjoyed delicious smoothies and tailored health assessments and consultations, while the Cycling Zone challenged participants to a 1km ride, where the winner with a record of 1min 12secs, won a trip to London and a coveted slot in the Prudential RideLondon-Surrey 100 charity race. The Kids’ Zone provided a Running Reaction Challenge that let the little ones test their speed and win prizes.

What’s more, a giant three-metre high Running Wheel was set up, where participants were invited to run a 30secs ‘lap’ in the giant wheel and received boomerangs which they could share on their social media channels.

As a leading life insurer in Asia, Prudential provides protection to millions of people in Asia. The Prudential Healthy Life Expo reinforces the importance of wellness and healthy living and the company’s commitment to meeting the needs of its customers.


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